History of the Music Video

·         Advances in technology have transformed the music video into what it is today.

·         Music videos have been around since the 1920s, as short films. i.e. Bessie Smith.

·         1965 - Bob Dylan’s Subterranean Homesick Blues, segment in the film ‘Don’t Look Back’ – widely known as the first modern music video.

 

 

·         1970s – TV Programmes, promoting artists.

 

·         1975 – Bohemian Rhapsody, ground-breaking video, starting the music video era. One of the first to use advanced video effects.

 

 

·         Camerawork –

o   How the camera is used and how images are sequenced.

o   Close ups dominate – typical convention.

·         Editing

o   Editing establishes mood.

o   Digital effects

·         Development in Technical Codes

o   Fast cut montage

o   Multiple viewing

o   Effects

o    Non-representational

o   Lack of edits, long take/steadicam.

·         By the mid-1980s releasing a music video along with a track was normal.  

Beyonce - Single Ladies analysis

Things to think about

'Songs in Real Life'

Task

For our task we created a 'Songs In Real Life' video. This task was to be completed in pairs and I was paired with someone who had a very similar humour as me and we decided to focus the video around comedy.

Whilst creating the video I learned a lot about Windows Movie Maker and Adobe Premier Elements. I taught myself to use the software efficiently and become commander of the programme, by doing this I was able to perfect the lip syncing and other such creative faculties that will aid me in my tasks foir the oncoming year.

Unfortunately, due to technical difficulties, we were unable to finish off the project yet I have still taken in valuable skills.